![]() ![]() Would they be bold and confident? Calm and soothing? When choosing any of the above, think of what your brand would be like if it were a person. Brand visuals come down to a few main things in your site design:Īll of these things come together to make up the personality of your brand. Brand your website designĪ clear brand design makes an impression on potential clients and sets a tone for your business from the start. Include some key links in your footer navigation too, like your FAQ or Contact page links. Add a navigation bar or a dropdown menu in the website header pointing to every page. No matter which pages you have on your website, it should be user-friendly and simple to navigate. If it’ll be easier for you to sort through client requests, you can also add a custom contact form to learn more about their project before you meet. Make sure to list your cancellation policy and payment terms on your booking page or in your FAQ. Portfolio or client testimonials and reviews Once you have your homepage set up, work toward building the following information or pages: From there, create a call-to-action (CTA) that inspires potential customers to learn more about your services. ![]() For most service providers, that’ll be your name or business name, what you do, and highlights of previous work. Next, think about the most important things you want potential clients to know about you and your business. Give your website a title-your business name or your name works well here. If you’re not sure where to begin, start with your homepage. You can choose a template designed for your business and personalize it or create a unique template based on your business needs.įrom there, the platform has the functionality to set up scheduling and invoicing, add intake forms, and automate emails for your clients. The website platform you choose should offer flexibility to make the design your own and tools to help you streamline your business.Ī website builder that has customizable templates to choose from, like Squarespace, is a great starting point. See some business ideas to get you started 2. For example, a wedding photographer could offer engagement sessions, multi-tiered wedding packages, and anniversary photoshoots. It’s natural to make adjustments as your business grows, but a starting point is helpful. Knowing what you want to pitch to potential clients will help you design your homepage and figure out what other pages you need. Before you jump in, decide what services you’ll offer and your rates for each.
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